Thunder Creek Equipment Names David Higgins Territory Sales Manager for the Mid-Atlantic Region

Pella, IA – Thunder Creek Equipment has named David Higgins as its new Territory Sales Manager (TSM) serving New York, Pennsylvania, West Virginia, Virginia, New Jersey, Maryland, and Delaware. Higgins will work with dealers and customers throughout the territory to support their fueling and preventative maintenance needs.

Higgins has more than nine years of territory sales experience serving industrial, commercial, and fleet customers, with a focus on growing customer accounts, developing new business, and supporting partners across a multi-state region. His background includes providing technical training and guidance on lubrication systems to help customers improve equipment uptime and extend service life.

“Supporting our dealers and customers starts with understanding the work they do and the challenges they face,” says Larry Lea, vice president of sales, Thunder Creek Equipment. “David will be an important resource for our partners throughout this territory, helping them identify opportunities and connect customers with equipment that fits their operations.”

Thunder Creek designs and manufactures premium fueling and preventative maintenance solutions for industries including construction, roadbuilding, oil and gas, disaster recovery, and utility construction. Its lineup includes fuel and service trailers, truck upfits, and skid systems designed to bring diesel, DEF, and maintenance fluids directly to equipment in the field.

“Fueling and maintenance have a direct impact on how much work a crew can get done each day,” says Higgins. “I’m excited to work alongside our dealers and customers to choose equipment that reduces downtime, simplifies service, and keeps their operations moving.”

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Lee Withers

Lee Withers is Regional Sales Manager for Thunder Creek Equipment’s Eastern Region, overseeing Territory Sales Managers and guiding regional sales strategy.